The brand Schwarzkopf enjoys full trust of consumers as well as professional hair dressers. That inures to the benefit of every product innovation that is launched under the name of Schwarzkopf.
As a head brand for a wide portfolio of legendary product brands, such as Schauma, Drei Wetter Taft and Brilliance, Schwarzkopf proved its effectiveness. The well known trademark is placed on every product package and appears prominently in every television ad.
The brand’s success and its consumer’ satisfaction are the result of consistently meeting the high expectations that are expressed through the slogan “Professional Hair Care for you”. Today, Schwarzkopf is represented in 50 countries worldwide.
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